Total Run
Training
SERIES

lululemon

Inspirational/Educational series.

A series of 8 films were created for lululemon, elevating runs of all lengths and kinds. Each episode introduces Charlie Dark to a new run training expert, who provides techniques, drills, templates, and overall strategies to prepare the mind and body for every facet of running.

Discover the full series
on lululemon’s YouTube channel
& on their IGTV.

30 Days of shoot | 8K resolution | 5M+ views

For each 8 episodes, 5 cut-downs were created. Shooting with our RED MONSTRO 8K allowed us to create all of the different assets and capture up to 5 framings per shot without any quality loss.

COMMISSIONED BY
lululemon

CREATIVE DIRECTION & DIRECTION BY
SOS IN Bel Air

EDITED BY
Issam Kéchouri

PRODUCED BY
SOS IN Bel Air

DIRECTOR OF PHOTOGRAPHY
Fernando Caamaño

1ST A.D
Mattia Reiniger

STYLING
Luke Temple

PHOTOGRAPHER
Anais Zamboni

LOCATION
London, UK

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